Who We Are

CCCAI is your one-stop shop for empowering consumers and holding businesses accountable. We work tirelessly to ensure everyone in Nigeria, from uneducated traders to high-income professionals, gets the fair and safe products and services they deserve.

From your corner store to your bank account, CCCAI is your champion for fair and empowered consumer experiences. We work tirelessly to ensure every Nigerian, regardless of background or income, has access to safe products, reliable services, and the knowledge to make informed choices.

Our Vision

To become the most reputable consumer voice and champion for a fair, transparent, and prosperous marketplace in Nigeria and in the sub-Saharan African region.

Our Mission

We empower consumers and businesses based on our actions, advice, and resources, foster mutual growth and shared wins.

Centre for Consumer Concern & Awareness Initiative

© Centre for Consumer Concern & Awareness Initiative